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Amsterdam Fashion Institute: Year 1

In the first year of my study Fashion & Branding, I had to create a fashion brand, based on my own research to fill a gap in the market that has not yet been filled. For this project I had to create a trend book (consisting of 3 own trends), pitch boards (resulting from individual research), a brandbook and a fitting photoshoot to communicate the values of the brand.

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Trendbook (available in full as pdf)

Pitching of concept & Targetgroup

Brandbook (full in pdf)

Photoshoot

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